Cisco Systems

CISCO 2024 CONSUMER PRIVACY SURVEY
2019
2020
2021
2022
2023
2024
50%
40%
60%
30%
20%
10%
0%
43%
40%
43%
46%
36%


53%
I will not purchase from
organizations I don’t trust
with my data
Download the full report here
For more information on Cisco’s approach to data privacy, visit trust.cisco.com
Consumers prioritize
privacy when making
purchasing decisions
Consumers recognize the value of AI
and expect responsible treatment of their data
Awareness of privacy laws
and ability to protect...